Glossary
blog (n): a website in which an individual, or team of individuals, post written content, links, or multimedia to share on the Internet on a regular basis.
bounce rate (n): the rate at which visitors enter a site and leave it rather than continuing to view other pages within the same site.
brand (n): a name, term, sign, symbol, design, or combination of those intended to identify the goods and services of a seller, as well as to differentiate themselves from other sellers (AMA)
Facebook (n): a social networking site launched in 2004 that allows users to connect with other users, share multimedia, and contribute applications that interact with Facebook features.
keyword (n): an effective strategy of SEO; any term used to search for a particular topic in which the search results are relevant to the term.
landing page (n): the page your site’s visitors arrive at when they click on your site’s link.
logo (n): a small symbol that reflects upon a company’s concept and values; a part of a company’s branding, it conveys personality and leaves a lasting impression.
long-tail keyword (n): an expansion of a short-tail keyword; a combination of words that generates specifically targeted results in a search query.
mobile marketing (n): describes marketing with a mobile device; using interactive wireless media to promote goods, services and ideas to prospects and customers.
page per visit (n): the number of page views divided by the number of website visits within the same time frame.
SEO (Search Engine Optimization) (n): an Internet marketing strategy used to improve the visibility and rankings in search engines. Generally, the higher and more frequently a site appears on a search results list, the more visitors that site is likely to have.
short-tail keyword (n): a word, or a combination of a small number of words, that produces generally relevant results in a search query.
Twitter (n): a social networking site that allows users to read and send messages of up to 140 characters in length to other users.
FAQ’s
What can a website do for me?
There are hundreds of ways a website can benefit you and your business. Generally, a website can be accessed by millions of people who may not be available in person or on the phone. Also, customers can view products, services, or whatever else you want to share from the comfort of their own home or office. No matter what type of business you are in, their are ways to grow and make money on the web for you.
How much does web design and development cost? What do you charge for your other graphic design services?
Because Lpdeezign & Marketing is a custom web design and development company, we treat each potential project differently when it comes to pricing. We will customize our price quote to meet the needs of whatever your project may be. If you’re interested in a quote, do not hesitate to contact us at info@lpdeezign.com.
How long does it take to complete a web design and development project?
Every project is different and every clients’ needs are unique, therefore project timelines will vary. We will work with you to provide the best possible timeline based on the specifics of your project. In general, a project can take anywhere from a few weeks to a couple of months depending on how quickly the process moves forward, the complexity of features desired, and even how quickly we can gain your feedback. We work with your schedule to ensure that you are happy with the final results, and no website goes live until you are completely satisfied with our work.
Do I have to keep my website with you forever, or can I move it to another supplier to host it if I wish?
I already have a web site from another developer, but I want to improve it. Can Lpdeezign & Marketing help me?
Of course we can. If your site simply needs to have a “facelift”, or if you are looking to have a complete redesign, Lpdeezign & Marketing can certainly work with you. We will work with you to create a site that is both well-designed and functional.
Do I have to manage my own site after you finish my site?
It all depends on how comfortable you are with working on your site. We are happy to take on maintenance of your site and manage updates, but if you feel comfortable enough to be hands-on with your site, we can build a user-friendly content management system so that you can easily update and manage your site on your own. We can even set up training sessions in order to ensure that you are equipped with everything necessary to manage your site properly.
I need to develop traffic to my web site. How do I get my website listed on search engines?
Lpdeezign & Marketing can help with driving website traffic and get the word out to potential customers through targeted email marketing, interactive media services, and expert organic search engine optimization services.
Are you willing and able to redesign my website?
Absolutely! Along with your website, we will redesign your logo, Twitter background, blog(s), Facebook landing page, YouTube background, and Myspace page.
What is the client’s involvement in the design process?
There is never a time when the client is not involved. We encourage our clients to be as involved as possible, whether it’s feedback on design, copy or functionality. All projects are specifically tailored to your needs, and Lpdeezign & Marketing wants you to be as involved as possible to ensure your happiness with the end results.
I need something designed tomorrow. Can you help?
We try to help our clients as much as possible. Most rush jobs can be accommodated depending on how full our production and development schedule is.
I have Facebook and Twitter but not sure how to utilize these tools. Do you offer social media services?
Do you offer any type of initial consultation or complimentary analysis to determine whether or not you can help me or my business?
Why choose Lpdeezign & Marketing for my web design?
How can I track the progress of my site after it goes live?