100 Awesome Marketing Stats

Check out this video from Hubspot with 100 statistics about marketing. Hubspot is a company based in Cambridge, Massachusetts that helps small businesses grow and become successful through Internet marketing strategies. In this video, the Internet marketing strategies discussed are inbound/outbound marketing, search engine optimization (SEO), social media, blogging, Facebook, and Twitter. Here’s a preview of some of the stats and “bottom lines”:

– “…We need to stop interrupting what people are interested in and be what people are interested in.” – Craig Davis on inbound marketing

– Fact:  Google is the new Yellow Pages. – Search engine optimization

– 63% of companies using social media say it has increased marketing effectiveness, among other benefits. – Social media

– Blog reading peaks around 10am. – Blogging

– Facebook is overtaking Google and Yahoo in total time spent online. – Facebook

– US Twitter users are more educated than the general population. – Twitter

Come back next week for a new Creative Spotlight post!